Extend the Life of Your Investment
Activities Increasing Through Internet*
With business-related activites increasing greatly with the use of the internet, it's important to make the most of your tech/marketing budget.
How soon will your technology or marketing budget allow you to totally revamp your website? Although advancements in technology are exciting, they often lead to the premature mortality of your web investment. At Panza Interactive we don't claim to hold the tech world at bay for you, but there are strategies that can help.
Web Standards
The World Wide Web Consortium (W3C) is a group of organizations from around the world dedicated to promoting common web protocols. This ensures a smooth evolution of web technologies.
The Panza Interactive team stays current on W3C recommendations, including the following:
- Employing CSS (cascading style sheets) to ensure a website's maximum compatibility with current and future browsers.
- Designing websites which meet the 508 requirements, ensuring that people with disabilities can access the content of the websites.
Testing
A launch should not even take place if a significant portion of your potential users aren't seeing your website correctly on their browser or platform.
Websites designed by Panza Interactive are thoroughly tested on a majority of popular browsers and platforms, including: Internet Explorer, Netscape Navigator, and Mozilla for the PC; and Internet Explorer and Safari for the Macintosh.
CDROMs are also tested in both PC and Mac environments.
The Client Takes Control
Some clients prefer to update their websites themselves. This keeps the site up-to-date and avoids costly outsourcing of this relatively simple task. But what if you don't have a web-savvy programmer on board?
Panza Interactive is highly experienced in developing online content management systems. These are simply password-protected appendages to your website. All you have to do is log in, type new or edited content into web-based forms, and hit a submit button. Your site is instantly updated with the content you just added. It's an easy way to tell your users that your site is fresh and changing, and that they'll want to check back often to see what's new.